WHAT IS A DISCOVERY WORKSHOP?
The purpose of discovery is to make sure the project plan will serve the goals of your organization by enabling us to effectively diagnose the situation and prescribe the right solution.
Depending on the size of your project, this service will range in depth and length and can last anywhere from a 2 hour block of time to a half / full day session with your key decision makers.
We’ll discuss your digital needs including: your pain points, customers, goals, business objectives, marketing efforts, design, competition etc., while also providing an outside perspective that you might not have considered.
The discovery process is the most important part of a project and can help uncover other goals and opportunities for added value in your website that might have remained hidden had you jumped directly into a redesign.
We want your entire investment in the final project to be well utilized and for you to see a return.
WHAT DO I GET OUT OF THESE DISCOVERY SESSIONS?
When we’re done, we will have created a visual mind map of all the goals of the project, and a plan for achieving them (our proposal with pricing). You might think of this like you’re hiring an architect to draw up the plans for a building. Once you have those plans and estimates, you can make a better decision on how and when to execute the project.
At the end of this session, you own the plans. We can then execute the plan for you, you can hire someone else to do it, or you can decide it’s not a worthwhile investment to move forward. Our goal is to bring clarity to this decision, but there’s no obligation on your part either way.
WHAT DOES IT COST?
You’re hiring us to do discovery work and this process usually takes anywhere from 2 to 5 hours (depending on the scale of the project). For smaller projects, we’ll start by billing you $250, which will cover the first 2 hours of consultation, and add additional time if necessary. A half day session will be billed at a rate of $450, and a full day at $800.
Here’s the best part–if, in the end, you choose to have us execute the project for you, this discovery fee will be applied to Step 1 of your project since that step is now complete!
I KNOW WHAT I WANT, CAN WE SKIP THIS & YOU JUST GIVE ME A QUOTE?
1) There is no way we can give you an accurate quote (on time or price) without knowing the full scope of your project. This way we can avoid surprises for either party.
2) This process puts a value on our years of experience in building successful online businesses, and how that can positively impact the planning stages of your project.
3) In our experience, most clients have an idea of what they want but don’t actually know what they need to achieve the goals of their organization. You wouldn’t walk into a doctor’s office and tell him what you need without letting him run some tests, assess your situation, and make a professional recommendation. We’re professionals as well, so think of this as a similar relationship–only less invasive!